Exclusively in-house:
– CATI facilities
– Online surveys
– Mixed methodology projects
– Intercept interviewing team
– Data entry and analysis
– Proprietary conjoint analysis technique
Experienced in customer service research, segmentation, stakeholder satisfaction, driver analysis, pricing, demand forecasting, willingness to pay, customer satisfaction, campaign evaluation.
Qual
Psychology based research techniques for gaining qualitative insights e.g. Interlocking planet projectives, anthropological archetypes, visual metaphor elicitation, response latency tasks
Depth of experience in Government and social research –formative research, concept testing, communication strategy development
Use a range of methods to gain insights – group discussions, in-depth interviews, accompanied interviews, wayfinding, ethnography